Soul Essay Example | Topics and Well Written Essays - 1500 words

Soul - Essay Example One is religious, and the other is scientific. Aristotle’s theory presents the idea that mind and body are interlinked and have no means of existence alone. As a biologist, Aristotle thinks that the soul is not an eviction from a better world to another world, but the soul’s essence is linked with its relationship to an organic structure. Aristotle considered the fundamentals of reality in the twelve books of Metaphysics. Aristotle also argued against some aspects of Plato’s forms. He rejected the concept of independent existence. Aristotle represented a theory about experience of what happens, and why things happen that way. The theory explains that our body and mind are connected to each other and they cannot be separated or treated so. ‘Body is a matter of a person,’ according to Aristotle, and our psyche or soul is a form of a person, the structure and characteristics. The theory of Aristotle based upon the argument that the nature of the soul we have depends upon the type of our organism. He tried to explain the hierarchy of souls. For example, plants have a soul concerning powers of nutrition, growth and reproduction, which is according to their kinds. Similarly, animals have appetites and they have desires and feelings, which make them move and survive. Talking about human souls, the human soul stands at the top of the soul’s hierarchy. This can be explained as an eye with sight. If the sight is taken away there is no means of an eye. It is no longer a real eye. A bird without its wings is no longer a bird as it is unable to fly. The reason of existence, a reason to be alive is what makes a creature what it is (Zalta). Death of a man makes him no longer a man; it has lost its capabilities to do the things he used to. It is nothing but only a ‘matter’ after death. Therefore, the body and soul cannot be separated they are one thing. Aristotle also says that the soul is not immortal, it is merely a form of a

Sigmund Freud Biography Essay Example | Topics and Well Written Essays - 1250 words

Sigmund Freud Biography - Essay Example He was born in Freiberg, Moravia the present Czech Republic to Jewish parents, Jacob and Amaria Nathanson Freud. His mother was the third wife to Jacob, after being windowed twice in the previous two marriages. He was the first-born son to Amaria and later, her mother gave birth to other seven children. By virtue of being her mother’s first child, he was her favorite son and her influence to Sigmund played a significant role in his early childhood. While only three years old, the family relocated to Vienna in a Jew neighborhood following a financial crisis that ruined his father’s thriving business. Their new location remained Freud’s home until a year before his death in 1939 (Ernest, 1957). The earliest influence on Freud’s illustrious academic career was Ludwig Borne, an outstanding journalist and satirist of the 19th century. Freud performed well in his secondary schooling and his ability to master several languages was exemplary. He opted to study med icine instead of law at Vienna University. While studying at the university, he experienced racial prejudice and discrimination because of his Jewish heritage. It was in the university that Freud immersed himself in the study of neurology reaserch believing that the field would give him better financial returns than other medical specialties. However, it was not until 1885 when he met Martin Charcot, a prominent neurologist in Paris that Freud took a detour from neurological research to medical psychopathology. Through close association with him, Freud learned about hypnosis, method that Charcot used to treat patients with mental disorders. A year later, in 1886 Freud opened a private clinic and married Martha Bernays (Ernest, 1957). In 1884, Freud discovered that cocaine had analgesic properties (Gay, 1988). A self-confessed cocaine user, Freud argued that the drug had curative properties for variety of mental and physical illnesses. The following three years, he published three pa pers advocating the use of cocaine as an effective antidepressant and for treating patients addicted to morphine. However, following a reported widespread addiction to the drug from the public and his patients, using cocaine for medical purposes came under heavy criticism. Freud continued using it to alleviate his depression, but the resulting backlash from the medical fraternity prevented him from using the drug for treating the aforementioned maladies. However, cocaine remained part of his drug use in addition to heavy cigar smoking (Gay, 1988). In his private practice, Freud tried hypnosis in treatment of mental patients, but he eventually dropped from using it because it failed in most cases. During this time, he had interacted with Josef Breuer, a psychologist who treated neurotic patients with a method that entailed speaking what was disturbing them. This method particularly worked well on a patient named Anna and it came to be referred as the ‘talking cure’ (Gay, 1988). Sigmund Freud modified Josef Breuer’s technique in 1890’s and it later developed into psychoanalysis. According to Freud, a patient who talked out his or her problems healed because by speaking out, the strong emotions that caused mental problem were released from the unconscious mind (Jacobs, 2003). In this regard, Freud argued tha

Internal and External Threats Essay Example | Topics and Well Written Essays - 500 words

Internal and External Threats - Essay Example The health information technology has been implemented in major health organizations in the country. Cedar Sinai which is one of the major health providers in the country did not have a very successful outcome from the implementation of this program. Health information technology has its benefits but it is a subject of concern for the health care executives. The healthcare executive should be concerned with the potential threats that may exist within the health organization. The proper implementation of the health care program is a task that needs to be undertaken with utmost care. It requires proper supervision and implementation of the program in a health organization effectively so that it is brought into use and improves the working of the hospital rather than delaying the normal work of the physicians. This is because it is believed by some physicians that clinical records on the computer can serve to take longer hours than otherwise. Errors in handling the information technolog ical systems can result in blunders with regard to patient health care and hence the health executive needs to be aware of such threats as well. Hence, extensive training and investment is very important with regards to the implementation of such programs. External threats also need to be considered with regard to this implementation. Electronic Health Record is an essential component of the maintenance of the records of the patient electronically. There are differing ways which can be used to keep these records which include buying the software for the organization’s computers or another option is ASP which uses a different server which holds the electronic health record of the patient and the software is present on that server. ASP is a more widely used option and it needs to be understood by the healthcare executive that information via this method is shared on a remote server which may be viewed by

The Proposition & Gomorrah Term Paper Example | Topics and Well Written Essays - 500 words

The Proposition & Gomorrah - Term Paper Example em miniature, and many filmmakers use aperature flare, an artifact of having a camera, to make CG sequences feel more â€Å"real.† Two films, â€Å"The Proposition† and â€Å"Gomorrah† use color and camera movement to create two vastly different visual styles, which leaves the audience with two very different impressions: â€Å"The Proposition† seems like a storey book, or a distant tableau, whereas â€Å"Gomorrah† creates a sense of immersion. The color palettes of these two films are one of the first thing one notices when comparing them. â€Å"The Proposition† has an incredibly warm color palette, almost seeming to have yellow or orange gels over the camera lens during every single shot. â€Å"Gomorrah,† on the other hand, has a somewhat cooler, grittier, and more realistic color palette. This creates very different impressions for the audience - the color palette in â€Å"The Proposition† reminds readers of the fact that they are watching a film, a story, and creates a tableau for them to enjoy in the distance. The color palette of â€Å"Gomorrah,† on the other hand, creates a sense of being there, of realism, and of immersion. The choice of camera movement has a similar effect in both films. The camera movement in â€Å"The Proposition† is long and careful – things like slow zooms, smooth movements and so on are incredibly common, as are dolly shots. â€Å"Gomorrah,† however, has a more documentary-style camera movement – many of the scenes are shot by hand-held camera or are given the effect of being shot on hand-held camera, with significant bouncing, jostling and so on. This creates the impression that the film maker is actually documenting real things that are happening, rather than painting a story for the viewer’s enjoyment. All of this serves to make â€Å"The Proposition† more like a storybook, and â€Å"Gomorrah† more like a brutal, real world documentary. The audience’s awareness of the artifice of film is a principle object of a director’s

Mate Selection Essay Example | Topics and Well Written Essays - 500 words

Mate Selection - Essay Example (Greenberg, et. al., 2011, p. 73) Communication also involves sexual communication. Intimacy also plays a big role in the success of a relationship. An individual who would like to let another person be a part of his or her life for a long period of time will search for someone who can share his or her views on sex. I think an example of this can be found in the movie The Mirror Has Two Faces starring Barbra Streisand as Rose and Jeff Bridges as Gregory. In this movie, Rose is a plain-looking but witty and charming woman who had been single all her life and would like to find a handsome man to marry. Gregory, on the other hand, is a smart and sexually active professor who is trying to find a life-partner who is plain and not sexually attractive. Because sex is always appealing to him, Gregory is usually in a dilemma with sexually attractive partners because he gets easily distracted and loses focus. The two eventually marry but later separate because Rose is dissatisfied with the lack of intimacy in the marriage. Even if they were able to consequently resolve their sexual problem during the movie, their obvious miscommunication was the main reason for their separation. Another example, this time in real-life, is what happened to someone I know. He is American and married a Japanese woman. After having their child, the wife started sleeping in the child’s room more often than sharing her husband’s bed. The couple also did not have sex as often as they did before. After a year, the American husband filed for divorce. Now, he is married to an American woman who enjoys drinking, rock music and sex like he does. He says it is like being married to himself. An example of a successful relationship based on communication is that of the longest married couple in America. John and Ann Betar of Connecticut celebrated their 80th wedding anniversary in November 2012. (Sher, 2013) When

Marketing Campaign of Nike Essay Example | Topics and Well Written Essays - 1750 words

Marketing Campaign of Nike - Essay Example The author has rightly presented that the substandard endeavors of International Olympic Committee (IOC) demanded to ensure that their chosen sponsors receive hefty spotlight during London Olympics games. The associated athletes were restricted for two weeks from showing their appearance for any unofficial sponsors. Unofficial sponsors were not allowed to gain benefits from Olympic themed messages. For a large number of ads, the plan of IOC worked. However, some creative companies and athletes found their way around the system. Nike was one such company that came up with a smart approach. Instead of investing millions of dollar for obtaining official sponsorship, it found a distinct way to celebrate Olympics at London. The company launched a new marketing campaign, titled as â€Å"Find Your Greatness.† This ad campaign featured everyday athletes from around the world. The concept is cleverer in terms of breaking through the advertising blackout of IOC. Only a select few will b e able to find their spot in London Olympics but it does not mean that greatness has been lost from rest of us common people. The level of greatness might not be equal to that of these athletes but most importantly, it exists. The rationale of the campaign is explained by Nike; â€Å"It is not just the championship athlete or record breaker that aspires to push their limits. It is also the everyday athlete, who strives to excel on their own terms, to set and realize personal goals and achieve their own defining moment of greatness. That’s the insight behind Nike’s ‘Find Your Greatness’ campaign, a powerful message to inspire anyone who wants to achieve their own moment of greatness in sport, launched just as the world focuses on the best of the best† (Media News Line, 2012). Evaluation of Campaign The marketing campaign of Nike will be evaluated in two ways. First, a famous marketing model of DAGMAR will be applied in order to determine the steps as mentioned in the framework and as applied by Nike. Second, the evaluation of this campaign will be conducted to determine how potent the campaign has remained in order persuade the audience, which in essence, is the core purpose of marketing campaign. Application of DAGMAR Framework The framework of DAGMAR is useful in order to build awareness of the brand among current and potential customers. The purpose of this model is to alter the buying behavior of customers. DAGMAR is a contraction for â€Å"Defining, Advertising, Goals for Measured Advertising Results.† Ideally, when this model is applied, the target audience moves easily through all the stages of this framework. These stages are based on the common decision-making and cognitive pattern of people when they decide whether to purchase something or not. This model is based on five key stages. These key stages are followed either in a single advert or in a series of advertising

Good and Evil Essay Example for Free

Good and Evil Essay There are many different viewpoints on what is right and wrong and ethically and morally correct. Immanuel Kant (1724-1804) and Jon Stuart Mill (1806-1873), both considered to be two of the best philosophers of all time, had different views on how one should live the Good Life. John Stuart Mill’s theory was called Utilitarianism and Kant’s theory, the Categorical Imperative. Immanuel Kant believed that it was more important for a person to have moral values than to be intelligent, funny, or to have any other talents or traits of the human mind or body. He believed of course that it was good to have these talents but that â€Å"moral worth† was invaluable. Kant expressed, â€Å"to act morally is to act from no other motive than the motive of doing what is right† (Sommers Sommers, 2010, p. 230). Kant believed that morality was not just about the results or effect of an action but the will behind the action. He believed that our actions must come from a sense of Duty, not because we care for or love one another but because it is our Duty to â€Å"respect the Moral Law† (p. 246). Judging the importance of a decision based on whether or not it was following a rule or set of rules is called deontological ethics. He believed that it was not the consequences of the action which were important but the person’s motive carrying out the said action. Many disagree with Kant saying that we must have a foundation to start from, a reason such as love or concern to do what is morally correct. John Stuart Mill believed that our actions must promote happiness to all involved, not just the person doing the action for it to be morally correct. Mill endorsed the â€Å"principle of utility† thus that actions are correct if they produce happiness and wrong if resulting in the opposite of happiness. Mill’s version of the Golden Rule is â€Å"To do as you would be done by, and to love your neighbor as yourself† (p. 211). Mill defended Utilitarianism saying that the result and consequences of the action, to produce happiness that is, would make the said action correct. This is called the Greatest Happiness Principle. Utilitarianism is not based on the happiness or satisfaction of one individual but of the whole mass or group of people involved, â€Å"the welfare of all citizens† (Rachels Rachels, 2012, p. 101). Casablanca In the movie Casablanca, the main character, Rick Blaine believed in living the Good Life just like John Stuart Mill. He also was concerned with the consequences of action. Rick also seemed to be like Kant in that he had a strong sense of duty professionally. Rick had a duty to himself, which he made clear on many occasions, but also had a duty to his acquaintances and patrons of his cabaret’. Rick made decisions to promote happiness, like Mill, but his decisions were based on selfish reasons. If others were happy he would make more money. Rick could have been considered a Utilitarian because he made decisions many times to put the happiness of the group ahead of the happiness of one individual, hence the second proposition of Classical Utilitarianism; â€Å"An action’s consequences matter only insofar as they involve the greater or lesser happiness of individual’s† (Rachels Rachels, p. 110, para. 1). In the beginning, Rick made the decision to let the police take Ugarte into custody so as not to disrupt the rest of the patrons. He also did it to make himself happy so that he would not have any problems with the authorities, so his establishment would run smoother, and also so he would be able to have the exit visas that Ugarte had given him to hold onto. In the beginning Rick was only concerned with his own happiness and he states this early on when he said, â€Å"I stick my neck out for nobody. † But, as the story progresses it seems that Rick started to make decisions to benefit others, not just him. When a young woman approached him and told him her story of wanting to get to America he rigged the game to benefit her and her husband so that they would have the money to buy their passes. This would benefit both the man and woman, make him appear good, benefit his acquaintance who sold the visas, and in-turn would probably come back to benefit him again. As stated earlier, Kant believed that one should have a moral obligation to do what is right and that it comes from a person’s pure sense of duty not from any emotion. Kant strictly â€Å"denied that emotions could have any foundation for morality† at all and that we should actually â€Å"discipline our feelings by reason† (Betzler, 2008, p. 308). Kant actually believed that it is an obligation and it is required to do what is morally right. This is how Rick appeared to be throughout until he came into contact with his old love, Ilsa. Ilsa seemed to bring out the best in him. When he realized how much he really cared for Ilsa and loved her, he only wanted to see her happy even if it was not with him. In the end he made a decision for the greater good of all involved instead of just himself. He helped Ilsa and her husband leave Casablanca even though he knew he would get into trouble. Rick showed his real sense of moral value when he did this. Another character that also showed his morality was Captain Renault. He helped Rick many times and recognized his good intentions towards others at the end of the movie. It appeared as if Captain Renault was impressed by Rick putting Ilsa and Victor Laszlo first even though it meant he would not have her anymore. Captain Renault covered for Rick in the end so that Rick would not be arrested. Captain Renault also showed that he was looking out for the benefit of the group not just one person when he did this. So, who is to say what makes an action right or wrong? Does the action have to be backed by a sense of duty or should it be driven by love and compassion for others? Is it not only the consequence of the action that matters? If good comes from the action and the action comes from the heart, thus is it not good? Kant believed that â€Å"love and compassion should not be allowed to cooperate in the performance of Duty† (p. 247). Cannot Duty, love, compassion, and friendship work together to make a decision right and justified with the end result being happiness? References Betzler, M. (2008). Kant’s ethics of virtue. Walter de Gruyter. ISBN: 9783110177282 Rachels, J. Rachels, S. (2012). The elements of moral philosophy (7th ed. ). New York, New York: McGraw Hill Sommers, C. H. Sommers, F. (2010). Vice and virtue in everyday life: Introductory reading in ethics (8th ed. ). Belmont, CA: Wadsworth